by Julian Spivey
The greatest commercial in the history of commercials debuted this week, the week of the Super Bowl, and it actually did not make its premiere during the Super Bowl.
Android’s “Friends Forever” commercial debuted on Thursday, Feb. 5 and instantaneously melted hearts everywhere with its footage of different animal species mingling and playing gleefully together while set to Roger Miller’s playful “Oo-De-Lally” from the soundtrack to Disney’s 1973 animated classic “Robin Hood,” in which Miller narrated and voiced the character of Alan-a-Dale (the rooster).
It didn’t take but a few seconds to determined that Roger Miller + cute animals (most of them babies) = the greatest commercial ever made.
The commercial features pairings such as a lion cub and puppy, baby rhinoceros and goat, sheep and elephant, dolphin and dog and many others just having an absolute blast with each other and will be sure to put a smile on anybody’s face, or possibly even bring a tear to your eye. This Android commercial is honestly medication for the pessimist in all of us.
The great topper of all of it is the tagline at the end: “be together. not the same.” It’s a fantastic message for the entire world to see and hear. We may not all be the same, but we should and can all live together in peace.
There was a lot made the day after the Super Bowl on Monday, Feb. 2 about the special meanings of many of the commercials that debuted during the big game and how some of them worked and others fell flat. This Android commercial gets an important message across better than just about any commercial I’ve ever seen. And that’s because fuzzy little animals set to Roger Miller music will work absolutely every single time. So companies pay attention and act accordingly.